The company was founded by Drew Bowler, who founded the company in 1985, after modifying a Land Rover Series I to drive competitively. After seeing considerable success, he started taking orders from others for similar vehicles. Bowler began his company with 8 people designing and building aftermarket parts and rally raid vehicles on the Bowler family farm in Derbyshire, United Kingdom. Bowler originally designed and produced the Bowler Tomcat which was sold and then the development of the Bowler Wildcat began. In December 2007 the manufacturing rights to the Wildcat were sold by Bowler to Qt Services, to provide support to existing Wildcat owners while Bowler concentrated on production of their newer vehicle, the Bowler Nemesis. In late 2009 the concept of the road version of the Bowler Nemesis was revealed.